Oral & Maxillofacial Surgery Practice Database

Access comprehensive data on 6,500+ oral and maxillofacial surgery practices across the United States. Our database provides sales and marketing teams with verified contact information, practice demographics, and provider details for one of the most procedure-intensive surgical specialties in healthcare.

Oral & Maxillofacial Surgery (OMS) represents a unique market opportunity at the intersection of medicine and dentistry. These practices perform over 10 million wisdom tooth extractions and 3 million dental implants annually, creating consistent demand for surgical supplies, implant systems, anesthesia equipment, and practice management solutions. Unlike many surgical specialties concentrated in hospitals, the majority of OMS procedures occur in private office-based surgical suites, making these practices accessible decision-makers for B2B outreach.

Market Overview

The oral and maxillofacial surgery market generates $9 billion annually in the United States, with strong growth driven by an aging population requiring dental implants and increasing adoption of office-based surgical procedures.

• Total Addressable Market
• 6,500+ oral surgery practices nationwide
• 9,500+ practicing oral and maxillofacial surgeons
• 7,000+ ABOMS board-certified diplomates
• Average practice employs 8-15 staff members

• Market Growth Drivers
• Dental implant market growing 8-10% annually
• Aging baby boomer population driving implant demand
• Expansion of office-based surgery capabilities
• 3D imaging and guided surgery technology adoption
• Increasing OSA (obstructive sleep apnea) surgical treatments

• Procedure Volume
• 10 million wisdom tooth extractions annually
• 3 million dental implants placed annually
• 40,000 orthognathic surgeries annually
• 100,000+ facial trauma surgical repairs annually

Practice Landscape

• Practice Types
• **Solo Practices (35%)**: Single-surgeon offices, often with 1-2 surgical suites
• **Small Group Practices (40%)**: 2-4 surgeon partnerships sharing facilities and staff
• **Large Multi-Location Groups (15%)**: Regional OMS groups with 5+ locations
• **Hospital-Based/Academic (10%)**: University programs and trauma centers

• Ownership Models
• Surgeon-owned private practices (75%)
• DSO-affiliated practices (15% and growing)
• Hospital-employed surgeons (8%)
• Academic faculty practices (2%)

• Geographic Distribution
• Highest concentration in metropolitan areas and suburbs
• Strong presence in states with large populations: CA, TX, FL, NY, PA
• Underserved rural areas often rely on hospital-based OMS coverage
• Average coverage: 1 oral surgeon per 35,000 population

• Facility Characteristics
• 85% have in-office surgical suites with anesthesia capability
• Average 2-3 operatories per practice
• 70%+ have CBCT (cone beam CT) imaging on-site
• Hospital privileges maintained by 90% of surgeons

Key Decision Makers

• Primary Purchasers
• **Oral Surgeons/Practice Owners**: Final authority on equipment, implant systems, and major purchases
• **Office Managers**: Handle day-to-day purchasing, supplies, and vendor relationships
• **Practice Administrators**: In larger groups, manage operations and procurement across locations

• Purchasing Roles by Category
• *Implant Systems*: Surgeon-driven decision based on clinical preference
• *Surgical Supplies*: Office manager handles routine ordering, surgeon specifies brands
• *Capital Equipment*: Surgeon approval required, often involves financing decisions
• *Software/Technology*: Joint decision between surgeon and administrator
• *Anesthesia Supplies*: Surgeon or anesthesia provider specification

• Influencers
• Referring dentists (influence practice reputation and volume)
• Orthodontists (key referral source for orthognathic surgery)
• Dental implant company representatives
• Peer surgeons at professional meetings (AAOMS, state societies)

What's In Our Database

Use Cases

Industry Statistics

Why Target Oral & Maxillofacial Surgery

High-Value Market Characteristics

Accessible Decision Makers Unlike hospital-based specialties, 75% of oral surgeons own their practices and make direct purchasing decisions. Office-based settings mean sales representatives can schedule appointments and build relationships with the surgeon-owners.

Consistent Procedure Volume - With 10 million+ wisdom tooth extractions annually, OMS practices have predictable, recurring revenue. This stability makes them reliable customers for supplies and equipment.

Technology Adopters - OMS practices actively invest in technology. CBCT imaging, computer-guided implant surgery, and 3D treatment planning are standard in modern practices. This creates ongoing opportunities for technology sales and upgrades.

Growing Implant Market - The dental implant market continues expanding as the population ages. Each implant case requires surgical supplies, bone grafting materials, and often multiple follow-up procedures, creating recurring purchase opportunities.

Dual Revenue Streams - OMS practices bill both medical and dental insurance, creating diversified revenue. Many also offer elective services (cosmetic procedures, sedation dentistry) that generate cash-pay income.

DSO Consolidation Opportunity - Dental Service Organizations are increasingly acquiring oral surgery practices. Both independent practices preparing for sale and DSO-owned groups represent distinct but valuable market segments.

• Best Products/Services for This Market
• Dental implant systems and components
• Bone grafting and regenerative materials
• CBCT and imaging equipment
• Surgical instruments and handpieces
• Anesthesia and sedation supplies
• Practice management software
• Patient financing solutions
• Continuing education programs

Frequently Asked Questions